What business owners should focus on their website

Introduction to Website Management

Hey guys, I’m just making a quick video for the people out there who has a business or is starting a business and is confused with managing a website. Everyone pretty much knows that you need a website if you have an active business, but I wanted to break it down as simple as I can. Your really only need to focus on these 2 concepts.

The Power of Online Presence

First, people are looking for services. There’s some crazy number like 97% of people start their search online. That means for many people if you don’t have an online presence you simply don’t exist. It can be anything like instagram or tikok, but you really want something you have full control over like a website to send people to.

Converting Website Visitors

Which brings me to the next idea which is your website should show information about your business and more importantly, it should convert to a sale.

An example are painters they need to show information on how to schedule service, service areas, base pricing, hours of operation etc. Features for each business will vary.

Keeping It Simple: The Brochure Website

A website doesn’t have to be complicated. A simple “brochure” style website is fine. What is a brochure website? It’s just 5 pages, usually something like

• Home page
• Contact
• About us
• Services
• FAQ